High ranking on Google and other such search engine listings is basically based on the number of sites that links to your page. Because of this factor, the SE conscious web master is eternally engaged in a pursuit of links. In this post I shall reveal a few of the does and don’ts, and maybe even some suggestions and tricks that will help you along your quest.
Links exchanges can be very productive, but below are a few points to consider. Setup a separate page in which you will put your reciprocal links, however, do not name this site links.html or links.htm, call it associates.html. This will make other webmasters more attracted to using a link on your page, and it also seems far more professional to possess ‘associates’ instead of; ‘random people I made the decision to change links with to gain/have a high SE ranking’.
Furthermore, when first getting started on your pursuit of links, always be the main one to make the very first move, by placing a connect to someone’s page in anticipation of these reciprocating. You can get rid of it should they don’t, and it is likely to encourage them to give a hyperlink to your web site. Usually do not hesitate to approach the ‘Big Boys’, do a search in Google to your keyword, and make contact with the individuals that rank highest. As a result perfect sense, but many people just do not bother contacting the webmasters at the top – thinking they might never agree to exchange links together. But bear in mind; they also have to maintain their high position and getting new links is the best way to achieve this. Moreover, exchanging links with higher ranking sites is much more productive, Google is after all according to weighted voting.
To take full advantage of the links for you, submit the web pages that hyperlink to your site to the major search engines, this will make certain that their ‘votes’ are counted, and when you let people know that you will be submitting their pages free of charge, just because they linked to you, then people are far more prone to connect to you later on. The easiest way to have plenty of links coming from a high ranking site for your own is via forums. Becoming very active on popular forums is a wonderful way to increase search engine ranking.
Another good tip would be to submit the web pages from the forum who have your link on, to the major search engines. Now people will be sitting there looking over this and thinking, ‘there is no need to do that, Google crawls every link on the page and they can eventually get to the hyperlink to your site’. However, EVENTUALLY, is the key word (in the event you pardon the pun), submitting right to the major search engines is likely to make the process quicker. Also, there is certainly evidence to claim that pages submitted right to the search engines and associated with in other pages gain higher ranking.
Furthermore, Google does not penalise more than submission, so where’s the harm? Always make certain you exchange links with sites related to yours, however, not too relevant, the last thing you want to do is gwsdbf your competition. For instance, should you manage a web site design company, exchange links with website design resource sites, SEOs, graphic designers, although not other web design companies – unless you have formed a good relationship with that company and work collaboratively on projects or operate in different markets.